Service quality, religiosity, customer satisfaction, customer engagement and Islamic bank’s customer loyalty

Abror, Abror; Patrisia, Dina; Engriani, Yunita; Evanita, Susi; Yasri, Yasri; Dastgir, Shabbir

doi:10.1108/jima-03-2019-0044

Public

Service quality, religiosity, customer satisfaction, customer engagement and Islamic bank’s customer loyalty

Published in Journal of Islamic marketing • Nov 27, 2019

Authors:

Abror Abror

Dina Patrisia

Yunita Engriani

Abstract

Purpose The purpose of this study is to investigate the influential factors of customer loyalty to Islamic banks, namely, service quality, customer satisfaction, customer engagement and religiosity. Design/methodology/approach This study is a survey of 335 Islamic bank customers in West Sumatra, Ind...

Subject

Loyalty business model

Business

Service quality

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